We worked closely with Apax Partners’ communications and IT teams to develop a website and investor extranet based on a dynamic CMS, providing rich and detailed content, and upto-the-minute fund information for investors. A recent refresh of the structure and story reflects the firm’s evolution.
Headline story-based messaging is introduced visibly on the homepage, with the the latest news, investments and portfolio performance featured.
To bring the depth of new and existing content more visibly to the user, a varied mix of content is featured in new homepage promo modules, taking users directly into the latest news and stories.
Through standard and bespoke tools built into the Umbraco CMS, content is presented in a range of different ways, including standard html, rich video media and dynamic jQuery modules.
In the examples here, the firm’s sector specialisms and new organisation structure are explained in jQuery interactive modules.
The design is user-centred, with clear and simple main navigation, allowing the user to easily find the content they’re looking for.