Africa List branding: connecting future leaders

The CDC Group asked us to help them create a forum that would bring together Africa's emerging leaders and equip them for the opportunities and challenges ahead. 

From the initial name creation to presentation decks, we developed a consistent brand across all channels. This provided The Africa List with the tools to generate interest, spread its message and sign up Africa’s best young talent.

The Africa List has ambitious plans to accelerate the momentum of its successful first year by launching in another seven countries.

We developed a suite of materials to reflect this ambition and communicate the message that the Africa List is the place for the continent’s generation of leaders to share ideas about Africa’s new growth business.