HSS Hire is a leading equipment hire company with a well-established brand and strong market presence. It was floated on the London Stock Exchange in early 2015. The 2014 HSS Hire Annual Report was the first post-float report. It needed to demonstrate the unique difference HSS’s national distribution network makes to delivering what customers want, when and where they want it.
The report adapts HSS’s well-established consumer brand for a corporate audience. HSS’s unique working culture is also clearly demonstrated.
TThe recurring “From… To…” theme is applied to strategic priorities, distribution networks and customer types.